My Services
What I Do BestThe speed of social is increasing. New opportunities to grow your brand and business are popping up on the daily. I believe social media are the beating heart of every brand and business. Let me help you crack social media and help you lead in culture, content & communities.
one Trick Pony
I often say I'm born brand, raised digital and living social. Brands hire me to create strategies that drive distinctiveness and consistency. I reshape operations to increase integration. Everything I do is geared towards optimizing the contribution of social to brand and business performance. I am a natural matchmaker. I connect brands to partners who truly deliver value. I share my knowledge frequently by speaking at conferences. I host and organize events that inspire the audience to maximize their social media potential.
STRATEGIES
I create social-, content and influencer strategies that drive distinctiveness and consistency.
performance analysis
I uncover untapped social potential throughout your whole social ecosystem.
operational architecture
I build effective and high performing in-house social media operations.
matchmaking
I find the right partner that matches your unique social media wants & needs.
Key-note speaking
I inspire & educate your audiences with tailored social storytelling.
event organization
I organize & host in-company events that help your teams reach new social media heights.
strategies
Social media are entering their second decade of existence. And if you think the past decade was challenging, the next promises to be even more complex and competitive. Is your brand’s social media future proof? I create social-, content and influencer strategies that drive distinctiveness and consistency across paid, earned, shared, and owned media.
performance analysis
Most brands struggle to define the ROI of their social media investments. In fact, according to research, 50% of these investments go to waste. Do you know exactly how your social budget is put to work? I am relentless in uncovering untapped social media potential and mitigate what doesn’t work and amplify what does.
operational Architecture
After years of outsourcing social media to specialized agencies, the current trend is to take social media in-house. There is a growing appreciation among brands for taking full ownership of their social marketing strategy. Do you want more efficiency and control? I build effective and high performing in-house social media operations.
matchmaking
Finding the right social media partner can be a tedious and time-consuming task in this overcrowded space. Identifying the partners available, assessing their core capabilities, and testing the chemistry between your team and theirs can be a challenge. Don’t know who’s who? I find the right partner that matches your unique social media wants & needs.
key-note speaking
The only constant in life is change. This is definitely true for social media. Keeping up can be a daunting and time-consuming task. Want to know the trends that really matter to you? I inspire & educate your audiences with tailored social storytelling.
event organization
The best way to get people excited about the endless possibilities of social is through an interactive (online) event or workshop. Don’t know where to start? I organize & host in-company events that connect the best and brightest from the industry to help your teams reach new social media heights.
Credentials
Brands I’ve Worked With over the Years
But complements everything.